101 Auction Secrets Revealed!

By Tim Campbell

AuctionTip #21: Make Your Customer Your Passion

Treat your customers and potential customers like royalty and around 30% or more, will reward you dearly in long-term by remaining loyal to you-

Your repeat business depends upon your customers. They are your main concern. Your customers are more important than your product or any short-term profit you make. Take care of them...

And they'll take care of you.

AuctionTip #22: Use Delivery Confirmation

Rest easy at night and get delivery confirmation when you ship your valuable items. A small percentage of buyers will receive an item and say they didn't get it and demand a refund.

You can cover the cost of delivery confirmation in your shipping charge. It only costs an extra 35 cents.

You can email the tracking number to the customer so they can track the package.

AuctionTip #23: Send Customers The Auction Number

At the end of the auction include the auction number with the end of auction notice. Place the number in the subject line so you can easily track emails. Your customer may also be bidding on multiple auctions.

Doing this will prevent confusion for you both.

AuctionTip #24: Your Listing Schedule

Do you always start and end your auctions at the best times? Always have auctions start and stop when traffic is the heaviest.

If you make a listing schedule and stick to it then your results will be better.

AuctionTip #25: Double-Check Your Title

Check to see that your item title has no spelling errors before you post it. Buyers mainly use the search engine to locate their item of interest.

Search can pick up items placed in the wrong category. But search won't pick up misspelled words.

If your spelling is incorrect, you'll lose all buyers using the search function. This will kill your auction like a doornail.

The good news is, if you catch misspelling before the first bid, you can always go back and revise it.

AuctionTip #26: Stopping Auctions Gone Haywire

If your eBay auction has gone wrong, or an emergency pops up- to keep from losing too much; simply cancel all bids on the auction and end the auction...

Provide an explanation for why you did it- don't abuse the feature; eBay will crack down on you.

AuctionTip #27: What Customers Want After an Auction

Your customer wants three things after the auction in order to be satisfied with your service:

Speedy contact after the auction. They want all the necessary information in straightforward terms.
They want their goods shipped quickly and in one piece when they arrive.
They want A1 support. If they have a problem or a question they want a quick answer from you.

If you do these three things consistently then building a great reputation will be no problem.

AuctionTip #28: Online Customer Service Rules

When it comes to your customer, here are 8 timeless rules to live by:

Your customers are everything.
Your customer is always right.
Go the extra mile...
Return emails fast.
Under-promise and over-deliver in everything you do.
Never criticize your customers directly or indirectly-
Make the auction process extremely simple for the customer...
Follow up the day after the sale to catch any problems.

Let me also stress once more: always answer a customer's email.

AuctionTip #29: Know Your Product and Become More Credible

Buyers want professional sellers.

The more information you have and use, the more credible you become in the buyers eyes.

If the curious eBayer trusts you, then you're hundreds of time closer to making the sale than the guy with no professionalism.

If you wrongly describe your item, then your credibility takes a nose-dive in their eyes.

When you're focused in what you sell, and have defined your niche, having tons of info about your product is a breeze.

This can be a problem starting out when you're selling a bunch of different types of items... Always look for clues about what to say from existing eBay ads.

AuctionTip #30: Insure Valuable Items

By law, I'm to blame for broken items due to my bad packing. Buyers have no control over how I pack an item.

Carriers hardly ever accept liability for broken items. It's my job to see to it that they get their item in one piece and on time-

Make sure you do everything necessary to see to it that this happens.

Back Next

(Tips #1-10)  (Tips #11-20)  (Tips #21-30)  (Tips #31-40) (Tips #41-50)
(Tips #51-60)  (Tips #61-70)  (Tips #71-80)  (Tips #81-90)
(Tips #91-101)  Final Words

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